Alaska Tobacco Control Alliance
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The Goal
Kids never start: protect our kids.
Objective: To increase the percentage of Alaskan youth who never start using tobacco.
It is in the tobacco industry’s best interest to foster and encourage the next generation of tobacco users. The tobacco prevention and control movement must be vigilant and work to support people, notably youth, in their choice to never start to smoke.
To be successful in preventing tobacco use, many interrelated systems must be in place – an effective enforcement program discouraging the sale of tobacco products to minors; strong educational programs in the schools and at the community level to help kids engage in healthy activities; effective counter-marketing efforts that reach youth; and a strong policy foundation.
Current Focus
Focus effort on bringing youth into the broad tobacco prevention coalition – build grassroots support around the state.
Why Are We Doing This?
What We’re Doing
- Chad Bullock, a young man who has won national media recognition for taking on “Big Tobacco,” is in Anchorage to kick off his national Lips Campaign, an effort to get young people involved in antismoking advocacy by taking pictures of friends’ lips and getting them to pledge to remain tobacco-free. The idea for the Lips Campaign was generated after Bullock learned of a quote from a major tobacco company representative who, when asked the age of the kids they were targeting, replied, “They got lips? We want them.”
- The Alaska School Activities Association (ASAA) created the Play for Keeps Campaign, a statewide Tobacco, Alcohol and Controlled Substance program focused on students participating in high school interscholastic activities. The program is designed to reinforce good decisions and a healthy lifestyle for young people by imposing sanctions supported by educational components for those who do not follow the rules.
2011 ATCA Tobacco Summit Youth Track
The Youth Track of the 2011 ATCA Tobacco Summit created their own tagline to represent the sentiment they would bring back to tobacco programs in their own communities; “Smokefree Alaska: Keepin’ It Clean.”
- TATU Parade 2010
TATU Superheroes at the 2010 TATU parade.- TATU Relay4Life Team 2011
TATU participated in the 2011 Relay4Life Team and raised over $1000.- Mat-Su TATU Spirit of Youth Award
Mat-Su TATU (Teens Against Tobacco Use) Teen Group was recognized with the Spirit of Youth Award.
- Smokefree Homes Campaign
Smokefree Homes Campaign- Radio PSA
This radio PSA was created by the Youth Action Coalition at BRHS. Script authors and speakers were (right to left) Natalia Mochin, Asa Brown, and Sonya Thomas.
Listen to the PSA: Youth Action Coalition Radio PSA (20)
- Youth BMX Posters
BMX-themed PSA ads created by Bethel Regional High School Teens and Northwest Strategies.
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